the fashion show of the ispo BrandNew Award wi08
Twice each day, selected winners and finalists are professionally presented on the BrandNew stage by international models.The models present the latest produtcs and fashion of our exhibitors and the fashion show has established itself as a highlight of every trade fair visit. Every day, it attracts and elates hundreds of spectators and media representatives.Check it out here:
Portrait of the ispo BrandNew Award
The BrandNew Imagefilm provides the best possibility to get an impression about the Award quickly.This short portrait shows the development of the Award for young companies of the sports industry and how it became an established stepping stone for innovations in the sports industry.See, the ispo BrandNew Award became the largest newcomer competition in the sports indutry.Get an impression here:
about the latest developments and materials
During ispo winter 08, representatives from our sponsor DuPont held an interview about their latest developments.The main focus was about materials from eco-friendly ressources which provide the same or even better features than conventional materials. With the main difference that they are eco-friendly.Watch here, why there is no reason for product designers not to use eco-friendly materials in the future:
see the BrandNew village appear in fast motion
With 32 finalist booths, 8 winners, 8 sponsor booths, own stage for fashion shows and interviews, bar area and two big lounge areas, the ispo BrandNew village is one of the biggest areas of the whole fair ground.A well-rehearsed team of constructers and technicians sets-up and dismantles the village for each fair, which takes them several days.Check out here, how one of the attraction points of the biggest sports trade fair in the world appears:
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